Methodology

DRSM — Dynamic Representative Sampling Method

AFRIPULSE balances representativeness with survey fatigue control using quotas + rotation + cooldowns.

  • Country → region → city stratification
  • Quotas by gender/age/urbanicity (configurable)
  • Cooldown windows and dynamic rebalancing
  • Quality signals: attention checks, consistency rules

Data products

  • Daily indicators (rolling windows)
  • Weekly corporate indices
  • Monthly reports (deep dive)
  • Audit logs + reproducible aggregates

All outputs are aggregated; no personal data is sold.